The mid-Beds Tory glossy distributed in my ward has had serious money thrown at it and not just for the printing.
No less a source than Pricewaterhouse Cooper's (PwC) has been quoted as saying that Central Beds gave better "Value for Money" service delivery in 2010/11 than Bedford, MK and Luton (while curiously calling only Luton "our geographical neighbours").
Anyone who has ever worked with PwC will know precisely what happened here. As business consultants, PwC would have been paid to devise a methodology that would spit out the desired answer first thought of. And they'll have charged through the nose for it.
Good luck to PwC, say I, for fleecing the Tories. But you don't fool me and I hope it won't fool most of the voters on 5 May.
The best indicator on value for money is how we each, as constituents, feel about the Council tax we pay. Mine is two-fifths, getting on for half, of my mortgage (which has less than 10 years to run), and is the third biggest outlay in our household budget.
Do take a look at my blog 10 April to see how Central Beds Council tax is dearer than that of our three neighbours, like for like (Band D charges).
The old adage, "All fur coat and no knickers" springs to mind for how the Tories have chosen to spend their money at this time on this PR spin-piece. It would be funny if I weren't a Central Beds tax payer.
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